A friend of mine told me over the weekend about a recent conversation on Linkedin about investing in
crypto assets: A friend of mine told me over the weekend about a recent conversation she’d been having on Linkedin. She was sent a...
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3 Hot Tips for Choosing Images for your Facebook Ads
3 TOP TIPS FOR NOT FALLING FOUL OF THE FACEBOOK AD POLITBURO. As the title of this piece suggests this post talks about Facebook ads and...
What's the aim of direct response?
It's what it says on the tin! With direct response advertising whether it be on a sales page, email, facebook ad or tv script you have...
Ex Gurka Major Confounded by the Financial Markets
I’m scared…” My Uncle Phil was venting to me about his fears of getting started with Investing. “What are you scared of?” I asked. I...
Join The Conversation In Your Reader's Mind
Claire's Copy Chat No.5 Steve Harrison who was a protege of the famous direct marketer and author Drayton Bird. Steve went on to set up...
Has the death of email marketing been exaggerated?
Certainly not! It just needs to actually look like it comes from a human being. Claire"s copy chat no.4 Emails need to look like they...
CLAIRE'S COPY CHAT NO.3
Copywriting Tips: Write the way you talk 1. Write the way that you talk, in a conversational tone. 2. You don't need to use the grammar...
Claire's Copy Chat No.2
Sales Letter Tips Does your headline hit your prospect right between the eyes with the most outstanding benefit of your product or...
Claire's Copy Chat No.1
Textual Metaphors Dr. Krishnankutty "Krish" Sathian is a cognitive neurologist and neuroscientist with research interests in cognitive...
9 Simple Ways To Write Sales Copy That Generates Revenue
Sales copy and the way it is crafted is a crucial component of your revenue-generating strategy. Many sales professionals think that...
How I Dated With Cancer and Met The Man Of My Dreams
Even whilst wearing a wig photo by Jan Kopriva on Unsplash I am nothing if not unstoppable, well that’s what my mum always used to say....
No more vanilla Emails
Let's shake up the usual boring order confirmation email! I must confess to doing an awful lot of shopping online, after which I receive...
Is Your Offer Irresistible Enough?
Is your offer irresistible enough? Today I want to discuss with you the power of an irresistible offer.
How to Maintain your email list health
Subject Line: Still In? I noticed you haven't opened my emails in a while Hey [first name], it's [Claire] from [www,spotoncopywriter,com]...
Cleaning Your Email List 4th Email
My Fourth in list cleaning email templates Subject Line: Did I Make A Mistake? (Action Required) Hey [first name], I'll keep this really...
5 Copywriting Questions to ask yourself before touching your keyboard!
Copywriting Tips: You Should use the Following 5 Questions as A Framework for Your Copy. The challenge is to generate awareness of your...
14 inspiring landing page designs
Edit exactly how your blog looks on your website from the Settings panel. Wix Blogs lets you hide or display the author name and picture,...
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